WPC Smart Wishlist for WooCommerce Premium

Saving a product for later is a simple alternative to asking a customer to keep an open browser tab or abandon the purchase altogether. WPC Smart Wishlist for WooCommerce Premium adds wishlist functions to a WooCommerce store, giving shoppers a place to collect favourite products and return to them when they are ready to buy.

Wishlists on product pages

The central feature is a customisable wishlist button that sits alongside the store’s product experience. Customers can save items without adding them to the basket, which suits considered purchases, gift planning and products they want to compare before committing. The plugin is also intended to work with variable products and product variations, an important detail for shops selling items with choices such as size or colour.

This gives a store a second path to a later purchase. The product description specifically positions saved items as a way to address cart abandonment, although a wishlist is a retention tool rather than a replacement for a well-designed checkout.

Sharing and reminders

WPC Smart Wishlist extends beyond a private list. Customers can share wishlists through social media or email, making the feature useful for gift ideas and collaborative buying as well as personal shopping. Reminder emails provide another route back to saved products. Together, these functions give a retailer more ways to reconnect with interest that did not become an immediate order.

• A customisable wishlist button for product pages.
• Wishlist sharing through social media and email.
• Reminder emails for saved products.
• Support for variable products and product variations.
• A responsive interface for desktop and mobile use.
• Multi-language support for stores serving international customers.

Store-side visibility

An analytics dashboard tracks wishlist usage and customer behaviour. That makes the plugin more useful than a purely front-end favourite button: store owners get a view of how shoppers are using saved products. Those signals can help identify products that attract interest before purchase, alongside the store’s existing WooCommerce data.

The responsive design also matters for shops that receive wishlist activity from both phones and larger screens. Multi-language support broadens the feature’s usefulness for international stores, while variation support keeps the wishlist relevant to catalogues where a product is not a single fixed item.

Where it falls short

The feature set is centred on saving, sharing and reminding, so it does not replace broader merchandising, email-marketing or customer-account tooling. Stores looking for detailed segmentation, product recommendations or a full campaign system will need other tools around it.

The analytics dashboard is a convenience layer for wishlist activity, not a complete customer-behaviour platform. The description does not specify the reports, filters or export options available, so stores with demanding reporting requirements should treat the analytics feature as a starting point. Reminder emails also introduce a communication responsibility: poorly timed or overly frequent messages could make the wishlist feel intrusive, and the available copy does not explain the scheduling controls.

Who it suits

This plugin fits WooCommerce shops where customers regularly postpone purchases, compare variations or need to share product ideas with someone else. It is particularly relevant to catalogues with variable products and to stores that serve shoppers across desktop and mobile devices. Choose it for a focused wishlist and re-engagement layer, especially if built-in usage reporting is valuable. Look elsewhere, or plan supporting tools, if the requirement is a complete marketing automation or analytics system.